Who will be the next Sports Social Media Star? You can help decide...

Have you ever watched one of those reality TV shows where from thousands of hopefuls, one star is born? (or more than one usually) Well my fellow Panther fans, here's your chance to play "starmaker" and help pick the new voice of sports in social media!

XFINITY is looking for the next renowned sports social media star through its Ultimate Sports Social Media Job contest. The winning candidate will serve as the new voice of XFINITY in the sports social media space and go behind-the-scenes at some of the biggest sporting events in 2012, sharing exclusive insights and updates with fans.

From February 9-19, you can review qualified entry videos and vote for the contestant you'd like to see advance to the finals of the XFINITY Ultimate Sports Social Media Job contest. The five entrants with the most votes will advance to the final round of the contest where they will cover one of five premier sporting events the weekend of March 8-11. Fans can head today to Facebook.com/XFINITY and click on the Ultimate Sports Social Media Job contest tab to vote for your favorite personality (once per day)!

Will you choose the brainiac with the encyclopedia of stats, the former jock who knows the game inside out, or the corporate type who gets the marketing side of the business? You decide. Vote today at Facebook.com/XFINITY!

Go Panthers!