I know many will write off such acts as either:
A) Self-serving PR
B) Too little relative to what he has, or...
C) A forced move
However, it sounds like Cam has been actively getting involved with the community and is doing so out of desire, not necessity. Knowing that life does not start and end on the field may do wonders for him, but if even if it doesn't help out on the field I feel good about a charitable atmosphere being constructed in the locker room (Smitty's donation to Aurora and his poverty awareness stuff, D-Will being the driving force behind the breast cancer awareness movement in the NFL, JR's Christmas gift last year, etc..). To the haters who write this off as "just a drop in the bucket", I only say this: What dafuq have you done lately that is so great??